We believe in the magic that arises through the power of collaboration and partnerships. Marketing is about people. Business is about people.
Trusted by
Our Services
Our Values
People first
At the heart of our agency beats a people-first rhythm. We believe that our collective is our greatest asset, and their well-being is our top priority. We understand that if you’re not at your best, nothing else can be either. When our team thrives, our work shines!
ADAPT TO CHANGE
The world moves fast, we move faster. We are the way-makers who find clarity in the chaos and grow from it. We understand that change is inevitable and we welcome it with a smirk on our face.
HUSTLE
We’re relentless. We chase and we attract. We’re all about dreaming big and daring to be different. We push the boundaries of creativity and innovation, and we do it consistently. We’re not just thinkers outside of the box; we’re redesigning the box!
TRUTH
Transparency and integrity is at the core of who we are. We speak honestly to our clients and to each other by building trust through kindness and truth. We don’t shy away from the tough conversations. We are ready to give feedback, and are open to receiving it.
Faqs
What does What Matters do?
We specialise in high-volume content, brand strategy, social media management and paid ads. We solve briefs, help your business stay competitive and scale solutions that generate exponential revenue.
What is your C30 service?
Our C30 service stands for “Content 30” a premium offering designed to deliver a complete content strategy and execution plan for the creation of 30 pieces of video content, shot in a single day. This includes market research, shot-listing, content creation on the day, and editing. The service is geared towards businesses looking to kickstart their content marketing efforts or revamp their existing strategy with a focused, high-volume, high-impact approach.
What industries do you have experience in?
We have a broad range of experience across various industries, including hospitality, ecommerce, finance, health and wellness and more. Our team has over 16 years of experience helping brands execute on marketing solutions that really matter.
How does content marketing benefit my business?
Content marketing helps in building awareness, engaging with your audience, and establishing long term brand equity. It can improve search engine rankings, increase traffic to your website, and ultimately lead to higher conversion rates by providing valuable, relevant content to your customers.
Can you guarantee results?
While we cannot guarantee specific results, we use proven strategies and analytics to optimise campaigns for the best possible outcome. Success requires time and consistency, but our expertise and data-driven approach significantly increase the likelihood of achieving your business objectives - our 89.3% retention rate across all clients and industry in 2023 is testament to that.
Do you provide services for small businesses or startups?
Yes, we offer scalable solutions tailored to meet the needs of small businesses and startups. We believe every business deserves a strong online presence, so work closely with our clients to create strategies that fit every budget and business goal.
What’s the process for working with What Matters Agency on a new project?
Our process begins with a detailed discovery call to understand your brand, goals, and challenges. We then assess whether you are a fit for the agency and once approved, we move onto an onboarding that addresses strategy, content and execution.
How does What Matters Agency stay ahead of the curve in digital marketing trends?
We prioritise continuous learning and adaptability. Our team stays informed on the latest digital marketing trends through ongoing education, content consumption and daily execution. This allows us to incorporate innovative strategies and technologies into our clients’ campaigns, ensuring they remain competitive and relevant in their respective markets.